Booker’s The Reserves 2025 is here. James B. Beam Distilling Co. and eighth generation Master Distiller Freddie Noe pay tribute once again to sixth generation Master Distiller Booker Noe with a unique finish.
This year’s batch is the first time for any Beam product to be finished in tequila barrels. Booker’s The Reserves 2025 could be nicknamed “The Brotherhood of the Traveling Barrels.” The barrels first aged the Booker’s 30th Anniversary release, then went to Jalisco, Mexico to be filled with El Tesoro’s 85th Anniversary tequila, then came home to Clermont, Kentucky to finish the Booker’s batch that was hand-selected by Freddie Noe.
Booker’s The Reserves 2025
Tasting Notes (from the distillery): It opens with caramel, vanilla, and a hint of agave on the nose; deepens into rich caramel, charred oak, and baking spice on the palate; and closes with a complex finish of agave and black pepper.
Age: Exactly eight years, ten months and eleven days
ABV: 61.65%
SRP: $129.99
"Welcome to the second batch of The Reserves: a celebration of my Granddaddy Booker's legacy. In many ways, it's the same Booker's you know and love. Always uncut and unfiltered. But in other ways, The Reserves is something new, inspired by my granddaddy's boundless curiosity and relentless pursuit of flavor." You see, he was never not exploring how to make even better bourbon. He always had an experiment on the go. Either spending hours around the kitchen table pondering "what if we did X or Y…." Or locking himself away at the distillery to chew on a question he needed to get to the bottom of. He’d come home eager to share the fruits of his tinkering with friends and family. Not just for us to enjoy, but to see if his experiments had paid off, or get inspiration for what he could try next time. Needless to say, we were all more than happy to be his guinea pigs. His creativity showed me how much more is possible with the whiskey we all know and love. I'm proud to carry his spirit forward and hope each release gives you a new appreciation for flavor, just a s Booker intended.
About Booker’s Bourbon
(From the disitillery) Booker’s Bourbon was inspired by a 200-year-old family tradition and came to life when Booker Noe selected the first bottles of Booker’s as holiday gifts for his friends and family. With its instant popularity within Noe’s close circle, Booker’s Bourbon was soon-after bottled and made available on shelves for everyone to enjoy. Booker’s Bourbon is one of the only bourbons bottled straight-from-the-barrel at its natural proof, which varies from batch to batch. It is crafted in small batches and aged for six to eight years in charred oak barrels, which are stored in the center of the rack house. For more information, visit https://www.bookersbourbon.com/.
