Looking for a unique gift for your favorite bourbon lover? Bardstown Bourbon Company is on the cutting edge of gift giving with its new Bourbon Gifting Reimagined program.
Once you have your bottle of Bardstown Bourbon Company’s latest offering, you can request an NFC sticker to be sent to you free of charge. NFC stands for Near Field Communication, which will allow you to include a “custom message, photo, or video that lives directly with the gift.” The distillery said, “With the simple tap of a smartphone, the recipient unlocks a personal experience created by the giver—turning a great bottle into something that lasts well beyond the pour.”
You can customize your NFC sticker and have it to shipped directly to you at no cost by visiting bardstownbourbon.com/gifting.
“By embedding NFC tag technology into the special front-label medallion, Bardstown Bourbon Company has unlocked a personalized gifting experience unique to the American whiskey category,” said Ermanno Bosco who leads marketing innovation for Eurostampa North America. “Unlike hidden back-label QR codes, NFC labels preserve a premium look while delivering immediate, purposeful value to consumers with a single phone tap. We believe the future of packaging lies in elevated engagement, and we are excited to help Bardstown shepherd the industry forward.”
"At Bardstown Bourbon Company, we're always exploring what bourbon can become. This is a natural extension of that mindset. It's not about changing the bottle—it's about adding something to it. Something personal. Something that lasts.”
ABOUT BARDSTOWN BOURBON
(From the distillery) Bardstown Bourbon Company is pushing the boundaries of innovation while honoring the traditional art of making great whiskey. With the most modern, technically advanced whiskey distillery, Bardstown Bourbon combines the highest quality distillation and spirited hospitality into a modern, authentic bourbon experience unlike any other on the Kentucky Bourbon Trail™. Bardstown Bourbon Co. is working to push the entire industry in a direction that is more innovative, more transparent and more collaborative. Bardstown Bourbon was named Icons of Whisky Global Brand Innovator of the Year (2025), IWSC's Worldwide Whisky Producer of the Year (2023), and the only brand represented on Whisky Advocate's Top 20 list in five different years (2019, 2021-2025). Bardstown Bourbon Co. is part of Lofted Spirits, one of the largest American Whiskey distillers in the U.S. For more information visit https://bardstownbourbon.com.
