The name Stetson has been synonymous with quality hats for more than 160 years. And now Stetson is putting its name on a high-rye premium bourbon. Stetson Bourbon is sourced from Green River Distilling Company and Bardstown Bourbon Company. Kentucky Master Distiller Dan Callaway is responsible for the blend of products from the two Kentucky distilleries.
The company said, “The story of Stetson has unfolded alongside the story of America since 1865, when John B. Stetson invented the cowboy hat in response to the demands of the American West. Defined by dedication to quality, reverence for tradition, and creative inspiration, Stetson Bourbon carries that pioneering spirit forward.”
Stetson Bourbon
Sources: A premium high-rye blend of whiskey from Green River Distilling Co. and Bardstown Bourbon Company.
Age: An average of seven years.
Tasting notes (from the company): “The nose opens with buttery oak, caramel, and vanilla, then deepens into brandied fruit and warm baking spices, with a light rye finish. The result is a balanced bourbon with remarkable depth, character and versatility, ideal for sipping neat, over ice and in classic cocktails.”
ABV: 50%
SRP: $70.00
Source: Stetson Bourbon
"For more than 160 years, Stetson has stood alongside the people who built the American West. Bourbon has always been part of that same tradition, woven into the same ranches, saloons, and gatherings our hats have been part of. Over the last five years, we've crafted and successfully executed a plan to elevate and introduce new categories. When someone sees the Stetson name on a bottle, they can expect the same authenticity, craftsmanship, and enduring quality they've known for generations. We wanted to bring a unique premium expression to market that our discerning customers will enjoy wherever they celebrate the rituals of their lives. It's about time.”
About Stetson
(From the company): Since 1865, Stetson has embodied the best of the American spirit—authentic, independent, and bold. John B. Stetson's trailblazing legacy lives on in everything that bears the Stetson name, from headwear, boots, and apparel to fragrances, accessories, and more. More than 160 years after its founding, the Stetson story continues, in step with the journey of America—ever evolving, yet timeless. For more information, visit www.stetson.com and follow @stetsonusa on Instagram.
